News Item

Qualtrics and SAP introduce four CustomerXM Solutions to SAP C/4HANA.
Posted May 09, 2019
BrightEdge, a provider of organic search and content performance, unveiled BrightEdge Instant, a set of innovations that transforms how search marketers drive performance at scale
Posted May 07, 2019
More than half (59%) of respondents agree that their brand story is being diluted before reaching buyers.
Posted May 07, 2019
New CCPA Workflow Module manages activities associated with maintaining compliance and consumer privacy requests.
Posted May 07, 2019
Validity, a provider of customer data quality solutions, announced it has entered into a definitive agreement to acquire Return Path, a provider of email deliverability.
Posted May 02, 2019
Advanced, AI-powered technology enables brands to listen to, analyze, and engage with consumers on every channel.
Posted May 02, 2019
Syncro Soft, the developer of the Oxygen XML suite of products, announced the immediate availability of version 21.1 of its industry-leading XML editing suite of products, as well as version 1.2 of the collaboration product Oxygen Content Fusion.
Posted Apr 30, 2019
With accuracy in asset-level reporting and optimization, Bidalgo brings a 30% lift in ROAS to Google App Campaigns.
Posted Apr 30, 2019
New study reveals the hurdles marketers need to overcome to deliver on their value and productivity demands.
Posted Apr 30, 2019
Telestream strengthens video testing, monitoring and file-based quality control within its solution portfolio.
Posted Apr 30, 2019
Evergage's Annual Research Report, conducted with Researchscape International, shows machine-learning personalization is on the rise - expanding opportunities for 1-to-1 engagement.
Posted Apr 30, 2019
The risk scoring technology arms enterprises with a highly relevant assessment of network-connected IT, IoT, and IoMT devices, while enabling security teams to quickly obtain granular device context in order to speed risk remediation.
Posted Apr 30, 2019
Strategic agreement will provide clients with industry-leading marketing measurement and optimization solutions to maximize campaign performance across online and offline channels.
Posted Apr 30, 2019
Survey of global customer engagement leaders finds companies not actively investing in AI risk falling irreparably behind.
Posted Apr 25, 2019
Instagram Stories and video ads become branding staples in social; investment in Apple Search Ads accelerates.
Posted Apr 25, 2019
Verto's panel-based, never-seen-before metrics highlights new consumer engagement opportunities on smartphones for handset OEMs, wireless carriers, brands, and agencies.
Posted Apr 25, 2019
Partnership empowers small- and mid-size brands to scale high-performance native advertising campaigns.
Posted Apr 25, 2019
Inbound and outbound marketing solution features step-by-step process for generating leads and driving sales.
Posted Apr 25, 2019
New Spaces and Wrike Integrate enable work to flow effortlessly across teams, departments, and discrete systems and applications.
Posted Apr 25, 2019
Cedato's VCU includes an integrated AI-driven video content composition module that auto-generates unique and engaging video content, with an always fresh, contextually relevant feed.
Posted Apr 25, 2019
Spring ‘19 release, co-developed by current customers, showcases new commercial value of customer insights.
Posted Apr 25, 2019
BCT Partners and Red Fern Consulting announce the launch of the first Virtual Reality tool that will transform diversity training programs and help to mitigate unconscious bias in the workplace.
Posted Apr 23, 2019
World-Class CMS and expert integrator team to help commerce clients looking for clarity after platform divestiture to HCL.
Posted Apr 23, 2019
Conversational ABM for Marketo Engage Empowers B2B Marketers to Advance Personalization Beyond Content, Powering Real-time Conversations with Target Accounts at Every Stage of a Brand's Digital Journey.
Posted Apr 23, 2019
Global CRM provider, Marketpoint, will preview the relaunch of its signature solution, Marketpoint CRM 3.0, during the 2019 CRM Evolution Conference and Expo.
Posted Apr 23, 2019
Swoot aims to make discovering and recommending podcasts streamlined and easy.
Posted Apr 23, 2019
In beta since May 2018, Wove for Email is a new approach to partnership marketing that gives brands fully automated, AI-powered access to a community of complementary partners, allowing marketers to place and promote their targeted messages within emails potential partners are already sending.
Posted Apr 23, 2019
Annual Shopper Experience Index shows the influence of user-generated content on omnichannel shopping and cites mobile and social commerce as areas of focus.
Posted Apr 18, 2019
A new SVoD report from Futuresource Consulting reveals that SVoD already reaches more than 60% of households in North America, 26% in Western Europe, 21% in Asia-Pacific and 19% in LATAM.
Posted Apr 18, 2019
PossibleNOW survey shows many companies have increased consent collection, yet lack understanding of regulations that govern consent.
Posted Apr 18, 2019
WhatsApp Business API added to Freshworks Omniroute, its patent-pending routing technology, allowing businesses to easily manage WhatsApp inquiries.
Posted Apr 17, 2019
Last week, Facebook met with journalists to talk about the latest updates to it "reduce, remove, inform" approach to problematic content. But today, CNBC reported that CEO Mark Zuckerberg once hoped to determine the worth of user data through third-party deals.
Posted Apr 16, 2019
Have you been asking your Alexa embarrassing or personal questions thinking that the only one who will know is an AI algorithm on the other end? Bloomberg reports there might be more than just a machine listening.
Posted Apr 16, 2019
Google says it hopes to level the playing field for businesses big and small and make AI available no matter what industry you're in.
Posted Apr 16, 2019
Never.no will showcase its new on-board graphics solution Real-Time Social Graphics and the latest features of flagship social engagement platform STORY.
Posted Apr 11, 2019
Bid shading solution says it helps programmatic buyers reduce media costs by 15% to 30%.
Posted Apr 11, 2019
Looker unveils purpose-built, end-to-end sales analytics application to maximize pipeline and boost conversions releases and a suite of developer tools for building data applications.
Posted Apr 11, 2019
Free new plugin makes it fun and easy for site visitors to use voice or video to record quick comments.
Posted Apr 11, 2019
Verimatrix announced API integration between its Verimatrix Video Content Authority System (VCAS) Ultra and AWS Elemental MediaConnect. The API integration provides conditional access (CA) and rights management applied between the content ingest and distribution workflows to video service providers.
Posted Apr 09, 2019
Switch says it's the world's first cross-platform playback tool to include support for ProRes RAW.
Posted Apr 09, 2019
Seamless integration across platforms helps global teams build consistent, automated customer experiences from creative ideation to campaign optimization.
Posted Apr 09, 2019
New partnership empowers FirstSpirit customers to realize the full value of their digital media assets for experiences that inspire customers to action.
Posted Apr 09, 2019
In-depth data and consulting engagements help customers become better senders and increase return on investment for their email programs. Customers of all sizes can now leverage Twilio SendGrid's email expertise to drive engagement and business growth. 
Posted Apr 09, 2019
Apple targeting single, millennial, and middle-aged men for new service. 
Posted Apr 04, 2019
MadCap Flare expands features for delivering modern web and print-based content with microcontent authoring—an industry first—plus Zendesk plugin, CSS variables, Chinese UI, and more. MadCap Central offers completely redesigned UI.
Posted Apr 04, 2019
New enhancements also provide ESPs with unparalleled insights into blocklist, spam trap, and complaint issues.
Posted Apr 04, 2019
Many small businesses still not convinced social media is a valuable way to reach their audiences, but some are reconsidering that position: 22% plan to invest in social media in the future.
Posted Apr 02, 2019
With the growth of mobile commerce and direct-to-consumer brands, Appreciate analyzed its 2018 holiday e-commerce app user acquisition campaigns and found that more creative on more app publishers and categories generated the greatest engagement and conversion rates for Appreciate's e-commerce app clients.
Posted Apr 02, 2019
Additional investment from strategic partners primes Satisfi Labs for significant growth in 2019.
Posted Apr 02, 2019
Company's Dynamic Media Platform makes it easier for online brands and retailers to create and accelerate the delivery of engaging and personalized customer experiences.
Posted Mar 28, 2019
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