News Item

A new SVoD report from Futuresource Consulting reveals that SVoD already reaches more than 60% of households in North America, 26% in Western Europe, 21% in Asia-Pacific and 19% in LATAM.
Posted Apr 18, 2019
PossibleNOW survey shows many companies have increased consent collection, yet lack understanding of regulations that govern consent.
Posted Apr 18, 2019
WhatsApp Business API added to Freshworks Omniroute, its patent-pending routing technology, allowing businesses to easily manage WhatsApp inquiries.
Posted Apr 17, 2019
Last week, Facebook met with journalists to talk about the latest updates to it "reduce, remove, inform" approach to problematic content. But today, CNBC reported that CEO Mark Zuckerberg once hoped to determine the worth of user data through third-party deals.
Posted Apr 16, 2019
Have you been asking your Alexa embarrassing or personal questions thinking that the only one who will know is an AI algorithm on the other end? Bloomberg reports there might be more than just a machine listening.
Posted Apr 16, 2019
Google says it hopes to level the playing field for businesses big and small and make AI available no matter what industry you're in.
Posted Apr 16, 2019
Never.no will showcase its new on-board graphics solution Real-Time Social Graphics and the latest features of flagship social engagement platform STORY.
Posted Apr 11, 2019
Bid shading solution says it helps programmatic buyers reduce media costs by 15% to 30%.
Posted Apr 11, 2019
Looker unveils purpose-built, end-to-end sales analytics application to maximize pipeline and boost conversions releases and a suite of developer tools for building data applications.
Posted Apr 11, 2019
Free new plugin makes it fun and easy for site visitors to use voice or video to record quick comments.
Posted Apr 11, 2019
Verimatrix announced API integration between its Verimatrix Video Content Authority System (VCAS) Ultra and AWS Elemental MediaConnect. The API integration provides conditional access (CA) and rights management applied between the content ingest and distribution workflows to video service providers.
Posted Apr 09, 2019
Switch says it's the world's first cross-platform playback tool to include support for ProRes RAW.
Posted Apr 09, 2019
Seamless integration across platforms helps global teams build consistent, automated customer experiences from creative ideation to campaign optimization.
Posted Apr 09, 2019
New partnership empowers FirstSpirit customers to realize the full value of their digital media assets for experiences that inspire customers to action.
Posted Apr 09, 2019
In-depth data and consulting engagements help customers become better senders and increase return on investment for their email programs. Customers of all sizes can now leverage Twilio SendGrid's email expertise to drive engagement and business growth. 
Posted Apr 09, 2019
Apple targeting single, millennial, and middle-aged men for new service. 
Posted Apr 04, 2019
MadCap Flare expands features for delivering modern web and print-based content with microcontent authoring—an industry first—plus Zendesk plugin, CSS variables, Chinese UI, and more. MadCap Central offers completely redesigned UI.
Posted Apr 04, 2019
New enhancements also provide ESPs with unparalleled insights into blocklist, spam trap, and complaint issues.
Posted Apr 04, 2019
Many small businesses still not convinced social media is a valuable way to reach their audiences, but some are reconsidering that position: 22% plan to invest in social media in the future.
Posted Apr 02, 2019
With the growth of mobile commerce and direct-to-consumer brands, Appreciate analyzed its 2018 holiday e-commerce app user acquisition campaigns and found that more creative on more app publishers and categories generated the greatest engagement and conversion rates for Appreciate's e-commerce app clients.
Posted Apr 02, 2019
Additional investment from strategic partners primes Satisfi Labs for significant growth in 2019.
Posted Apr 02, 2019
Company's Dynamic Media Platform makes it easier for online brands and retailers to create and accelerate the delivery of engaging and personalized customer experiences.
Posted Mar 28, 2019
On the heels of its acquisition by Urban Airship, Accengage continues to invest in new platform capabilities that enable broader customer engagement for business clients.
Posted Mar 28, 2019
A cinematic visual experience, intuitive design, innovative search, and recommendation capabilities are now available to faculty and students who use video on ProQuest's Alexander Street platform.
Posted Mar 28, 2019
New partnership empowers FirstSpirit customers to leverage social media user-generated content (UGC) to sell more effectively online.  
Posted Mar 28, 2019
Report combines insights from Google Lighthouse and Searchmetrics, using each customer's keywords to compare search performance in individual market against thousands of direct competitors.
Posted Mar 28, 2019
Highly requested software enhancement promises to improve collaboration between in-house creative agencies and marketing departments.
Posted Mar 28, 2019
This new source of deliverability data uses advanced analytics and machine learning to mimic how real users interact with their inbox.
Posted Mar 28, 2019
New research study lays out steps brands should take to respond.
Posted Mar 28, 2019
New solution designed for marketers will leverage Bigtincan's AI-driven real-time automation, intelligently delivering Adobe assets to meet the demands of mobile sales teams.
Posted Mar 28, 2019
Nobel Media partners with Microsoft to launch cutting-edge Storytelling Platform.
Posted Mar 28, 2019
Partnerships will provide Taboola's advertising clients with additional solutions to analyze landing page performance and drive better acquisition results.
Posted Mar 28, 2019
Omnisend's annual statistics report shows that marketers who design custom automation workflows around customer behavior and demographics have better performing workflows overall.
Posted Mar 28, 2019
AI integrated offering enables marketers to gain actionable insights for account-based marketing (ABM).
Posted Mar 26, 2019
Continuing to set the bar for data quality, measurement and optimization in marketing, company will extend into new geographies and energy markets.
Posted Mar 26, 2019
IEEE GlobalSpec Catalyst will provide industrial marketers with a platform designed to simplify and improve marketing strategy and outcomes.
Posted Mar 26, 2019
Remarq, the editorial engagement and researcher collaboration platform from RedLink, will give publishers the ability to preserve user comments in CLOCKSS.
Posted Mar 26, 2019
Two companies will jointly develop research, employee training and accreditation programs in EMEA region to optimize client results across three key digital advertising channels: search, social and ecommerce.
Posted Mar 26, 2019
Foreign Affairs, the leading forum for serious discussion of American foreign policy and global affairs, has partnered with Exact Editions to bring its premium content to a larger academic audience.
Posted Mar 19, 2019
Marketers can now easily utilize the combination of Kenshoo with Google Cloud and Data Studio for immediate migration and unification of all business and marketing data to the cloud; removing barriers to actionable insights and business decisioning.
Posted Mar 19, 2019
Company releases 42Crunch Platform, the first API security cloud platform to discover API vulnerabilities and protect API from attacks.
Posted Mar 19, 2019
Developed over the past four months, the research deconstructs the confusion brands are experiencing with Customer Data Platforms (CDPs) by defining the category, outlining use cases and presenting a long-term outlook for the CDP market.
Posted Mar 19, 2019
Already one of the web's most popular destinations for DIY desktop designers, Placeit by Envato has today expanded its design library to include a new video maker tool with thousands of template combinations available.
Posted Mar 19, 2019
aqfer, the data-centric marketing architecture for next-generation solutions, announced the launch of aqfer Marketplace. ShareThis and AirDXP join as inaugural partners.
Posted Mar 19, 2019
Studying more than 60 characteristics of ads, the authors found that the most highly shared ads are emotional, generating specific positive emotions like inspiration, warmth, excitement, and amusement. Just as important, these emotionally-evocative ads were story-like.
Posted Mar 19, 2019
Updata Partners joins the Adthena board to accelerate Adthena's US Growth in addition to product developments and improvements.
Posted Mar 14, 2019
The Linqia Intelligence Suite includes Dynata, formerly Research Now SSI, for ad creativeimpact, IRI for sales lift, Foursquare and Placed for store visits, and Samba TV for TV.
Posted Mar 14, 2019
From combating the spread of misinformation to expanding awareness of the impact of artificial intelligence on society, seven projects shaping the effects that artificial intelligence has on the field of news and information received $750,000 in funding today.
Posted Mar 14, 2019
Serial Box launches in Google Play Store, offers special promotion for Android users.
Posted Mar 14, 2019
Ignite Social Media is proud to announce that it is a Snapchat Certified Partner. The in-house media buyers have gone through the seven-course training that focuses on topics such as ad units, targeting, pixels, and custom audience.
Posted Mar 12, 2019
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